Microsoft/Nokia and the Chipotle Mexican Grill, it works! - Windows Phone 7 General

Microsoft, remember when Xbox first came out. You pretty much guaranteed it would succeed by committing to spend whatever it took to. I remember a statement that said something to the extent of ' We have and will throw however many billions it will take to succeed '. If Microsoft wants to capture the 3 screens they have to make the same commitment to Windows Phone.
So Microsoft and Nokia you can learn something from Chipotle Mexican Grill that will work. Chipotle's marketing strategy is simple, and very effective. Basically each store gets about a certain amount to use on marketing each month say ~$6,000 for a store in a big city. They use ~90%+ on promoting the most effective form of advertising; word of mouth.
First time at Chipotle? Free meal!
Didn’t like your meal? Free meal this time and next time!
Forget your wallet? Ask, and receive a Free meal!
Your high school or college in the area having an event? 300 free meals!
Soldiers getting home? 1,000's of Free meals!
NOT TO MENTION, everyday there is an office in your Chipotle’s area getting around 20+ Free Meals!! All that equals 1,000's of people nationwide raving about Chipotle, everyday.
You can put up a billboard for a month for around ~$6,000 or you can give ~2,000 Burritos away to folks who are going to eat them in their office, at stop lights, in schools etc... Reminding you what you should spend your money on.
What I'd do:
Give away $125Mill of your marketing budget via product and spend $25 Mill on 5 minutes of add time for 100 million people to see during the Super Bowl telling everyone when/where to get theirs!! $20mill putting building size Nokia phone adds in as many major cities as possible to remind the A.D.D. Americans that what they saw during the Super Bowl was for real. $30mill in the pockets of the people who have the privlage of giving them away for free, errr. the people who when asked about the iPhone/Android see $bling$ and say try this Nokia for free. Come Q4 2012 Verizon and Sprint will be lining up!
Bottom line, when you believe in your product and you believe in your goals, then put your money where your mouth is. Especially when you have as much as Microsoft.
P.S>On (1/13/12) I went to T-Mobiles site. The home page was complete disappointment. No mention of Nokia or its Lumia or Windows Phone anywhere on the home page. On the side menu under “shop brands" Nokia is not listed. If you click on smart phones on the left, the top phone is the “featured “phone, the Lumia 710 for $49.99. Under it is the Samsung Exhibit 2 for FREE, and below that the Radar for $99 the next 6 phones listed are FREE android phones. The tab at the top of IE is even labeled "Android Smartphone Deals"
(1/15/12) Still the same on T-Mobiles site.
P.S.S> Full Discloser I do not work at or own any stock in Chipotle. I started researching them when I noticed they were popping up next door to every Taco Bell in town, right next door, daring all to try them! The first of many BOLD advertising strategies Chipotle uses. I'm not a developer, just a very happy WP7 user since Nov 8th 2010 Samsung Focus launch day.
P.S.S.S> Uggg.. Microsoft, you need to man up and drop what ever $ it takes to lock down the Super Bowl to be the only phone seen during the game. Let Nokia handle the creative side of things, you just open the wallet and have faith in your product and goals, both are worth every $$$$!!!

Very well written and dead on point... M/$ needs to listen to this to make WP succeed...

Excellent post and pretty detailed.

Well, you may not have an interest in Chipotle, but you sure made me want to eat there
I only have one question - isn't it different between a franchise and a B2B2C operation? Microsoft does not sell Windows Phone directly to the consumer, whereas they do sell the Xbox directly to the consumer. HTC does not really directly push Android. The carriers tend to be the ones (with participation I am sure) coming up with the marketing juice.
The carriers will market more when Windows Phone does better. I think Windows Phone will do better when it matures. It is difficult sinking millions of dollars into a product that will not stick just yet. I think Microsoft's most pressing issue is to increase development, not only marketing.

wow those are some great ideas. i hope someone important from MS reads this.

Personally, I think spending the money on bonuses for salespeople who sell lots of Windows Phones will be more effective than giving phones away for free. This will lead to good 'word of mouth' from the salesperson in the store
Interestingly enough, the fate of the phones may not be based on design and features, but on the essentially corrupt practices of the various phone stores where they will appear. The underpaid salespeople are now being offered spiffs, which I'm told are $25 bonuses for every Nokia Windows Phone sold. These are paid for by the manufacturer or Microsoft; I have no idea which. (Probably both.) Other vendors have been doing this all along, making it impossible to buy a Windows Phone. The rep would steer you away from buying the device simply to make money selling the other phones.
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Source

"But I want an iphone"
http://www.youtube.com/watch?v=DaxU0ut5tUw&feature=youtube_gdata_player

magicsquid said:
Personally, I think spending the money on bonuses for salespeople who sell lots of Windows Phones will be more effective than giving phones away for free. This will lead to good 'word of mouth' from the salesperson in the store
Source
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And perhaps educate the salespeople there why they should encourage selling WP7 phones like pointing out the OS's good features like smooth GUI and excellent integration (and of course the great implementation of smart multitasking).
Then again, convincing these people to even try WP7 is gonna be the hard part since most of these salespeople have their heart (aka bias) set towards Android and iOS

ohgood said:
"But I want an iphone"
http://www.youtube.com/watch?v=DaxU0ut5tUw&feature=youtube_gdata_player
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That was pretty funny. But I liked this as well - http://www.youtube.com/watch?v=VSAVEl_RU8o&feature=related
Back on topic. In any case, employees will attempt to sell whatever is most financially beneficial to them. So, they need to make sure the same incentives are offered.
But, to increase their own understanding of it I think this little experiment would help motivate them to sell Windows Phone 7.
I suggest that they give 1 parent or grand parent a phone with Windows Phone 7 and one with Android. They are going to have to support both, but not in person. They must do it over the phone. They can't just fix it. They must walk them through the steps. To get the parent or grand parent to go along, they will also be compensated with free cell service, provided the phone is used.
My mother is 69 years old. When a site like MapQuest.com changes and she needs to use it, I get a call.
After that experience, I think the salesperson will be convinced that Windows Phone 7 is way better for most users that are not highly technical. The ease of use, the fact that it just works and requires virtually no technical knowledge is the selling point.
I don't think it would be as clear cut for an iPhone verses a Windows Phone though. Other than my belief that seniors will like the larger tiles over the smaller icons. Both won't have many support issues.

JVH3 said:
That was pretty funny. But I liked this as well - http://www.youtube.com/watch?v=VSAVEl_RU8o&feature=related
Back on topic. In any case, employees will attempt to sell whatever is most financially beneficial to them. So, they need to make sure the same incentives are offered.
But, to increase their own understanding of it I think this little experiment would help motivate them to sell Windows Phone 7.
I suggest that they give 1 parent or grand parent a phone with Windows Phone 7 and one with Android. They are going to have to support both, but not in person. They must do it over the phone. They can't just fix it. They must walk them through the steps. To get the parent or grand parent to go along, they will also be compensated with free cell service, provided the phone is used.
My mother is 69 years old. When a site like MapQuest.com changes and she needs to use it, I get a call.
After that experience, I think the salesperson will be convinced that Windows Phone 7 is way better for most users that are not highly technical. The ease of use, the fact that it just works and requires virtually no technical knowledge is the selling point.
I don't think it would be as clear cut for an iPhone verses a Windows Phone though. Other than my belief that seniors will like the larger tiles over the smaller icons. Both won't have many support issues.
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Lmfao @ the second video, "will the virus turn it into an iphone 4 ?" Man I almost woke up the dead laughing at that one. Awesomeness !
The suggestion of having to give support to a parent or grandparent is so wrong. You already know how time consuming and nerve racking that is, as do i . I've done the systematic hand holding from 1200 miles away, and no matter the desire and attention involved, it is always painful. (Desktops) linux, mac os, windows (worse here with version changes) is always the same. I can't imagine the level of pain involved with a tiny phone, big shakey fingers and poor vision/hearing.
Ouch !

Related

Re: This Place Goes to Dogs Because of Microsoft

Re: This Place Goes to Dogs Because of Microsoft
Now no more cooking up Roms and OS's and no place to go.
I'm upset to see this.
There has got to be a way to carry on?
What were these guys afraid of? Oh if you want the new OS and it's capabilities you got to go to carrier and get ripped off!
I wonder who complained the most? I bet i-Mate was at the top of the list. HTC?
I want to run the newest OS without purchasing a new unit period and if I can't I will not be purchasing any more from the likes of Cingular, T-Mobile.
You know here in the good old USA you can't even get a decent phone from T-Mobile they are in the Stone Age. Cingular is a little better you can get a stripped down Tytn as the 8525 that of course is locked to their network and they almost always strong arm you into a 2 year contract! What are these guys Dictators?
You know why cant we develop our own like Sony's UX Micro series?
These thing would put these guys out of business. After all I always build my own PC's b uy the operating system. I can build these to suit me.
Well the End is near the Commies are taking over, lets hug a tree and sing some Kumbaiya.
Ok Ranted
amen brother
Me too! Tired of buying $650 phones with crummy ROMS and no support. It's absurd!! I left the board for a week and a half and came back today to upgrade to the Dopod ROM with GPS (I have the p3600) - whoops! - it's gone - Screwed!
Everyone can pat microsoft on the back for being so lenient for so long but I've been doing Windows since the first version and have watched them illegally put Netscape, Ecco Pro, Wordperfect (almost), Firefox (soon) and hundreds of other great software companies out of business through bullying and bribing - this makes me not give a flying you know what about respecting their rights. They even bullied the feds - more power there than the Vanderbilts and the Rockerfellers (sp?) ever had!!
I have spent a fortune on their products, and I have done almost everything totally legally (which is why I have spent a fortune). But they are not satisfied with that. They have to run all the experimenters and the innovators out of business, and when theirown products suck, they have to buy the competition out of business. I will buy and use the first good open source OS that comes along for these excellent PDA phones - I am so tired of throwing dollar after dollar on systems that don't work (don't get me started on Active sync, duplicates everywhere, increasingly limited abilities to sync, Outlook and the inability to have one PIM on more than one computer at home without 3rd party software at home, and so on).
It makes a good man want to cry. At least Apple is up front about it. And, altho there is no opportunity for innovation there, at least their products work. Microsoft is in business just to blow everybody else out of the water. Tiring to say the least. Deserving of a consumer revolt at best!
Yes they are within their legal rights. Legal rights these days are like political rights in the past MIGHT MAKES RIGHT. Thank you again, Bill Gates.
We're still cooking up ROMs. In fact I posted one just today. The location has simply changed. FTTB everything's on RapidShare. We no longer host this location however, so the care we took in ensuring that pre-production ROMs not yet sent to Operators were removed is now gone.
What has m$ really done here other than just make a lot of people really mad (the petition has around 6,000 signatures currently)? Oh, I know. They've hurt their sales.
... go figure...
as if MSFT cares much about sales they would only care if their $$$ go to competitors like Apple iPhone for example... then Bill would go bananas but a few billion less in sales that's peanuts for him ))
on another point, rapidshare is not searchable (for obvious reasons)... will then the sharing and testing be done through PM only???
I have been told (smile) that emule has a search function.
Yeah but really, would you install a rom that came from e-mule?
Exactly. Did anyone 'mirrored' the ftp before it was taken down?
I can't believe, BTW, that xdad being scared by M$FT -without any reason, let me add - did not give us some time to mirror it. This is clearly pathetic, I think.
there is a mirror!!,,, search this forum carefully for the word "gurus"
dim4x4 said:
there is a mirror!!,,, search this forum carefully for the word "gurus"
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So are we not meant to tell anyone the web address?
:gulp:

Know your Audience: consumer vs corporate vs wp7s

Give me a break...
Charlie Kindel
http://windowsteamblog.com/blogs/windowsphone/archive/2010/03/18/know-your-audience.aspx
Wow, MIX10 rocked. I’ve lost my voice which made it pretty hard to do a podcast interview this morning; I’m glad I had the morse code app someone coded up at MIX for Windows Phone 7 Series using the tools we made available there!
If you didn’t get a chance to see the day 1 keynote for the conference you missed an amazing presentation of not only the Windows Phone 7 Series user experience & developer experience but a bunch of amazing 3rd party app demos as well. You can watching it online here.
I had a great time talking with developers and designers about the new development platform at MIX. You’d be amazed how much planning went into delivering these keynotes, demos and sessions. I’ve been doing these shows for years, and the first thing I was taught was to know your audience. For me MIX has been all about exciting developers and designers, but I appreciate that there are people watching online or reading press articles who see things through a different lens. With that in mind, I’d like to clarify a few things.
I’ve talked at length on my developer focused blog and in other forums about our commitment to designing a platform that prioritizes end user experience. Creating and then preserving an incredible customer experience is priority one for Windows Phone 7 Series. We make this point in every session. To illustrate the point we often remind developers that the vast majority of phones are purchased at retail, which means the “end user” we are focusing on is often referred to as a “consumer”. This is not to say that phones or Windows Phone 7 Series in particular are less valuable to business or corporate scenarios; it’s simply a comment on purchase behavior.
We are building a phone focused on the end-user. We are building a phone that will be, primarily, purchased by end-users. We know those end-users have busy personal & business lives. We are building a phone that will be GREAT for helping end-users deal with BOTH their personal & business lives.
Windows Phone 7 Series will be a great business phone. We applied the same end user focus to designing the phone’s business capabilities that we did with every other element of the phone. We asked people and even IT administrators what they need from a phone. The answer was consistent. They want a single device that excels at core business functions like email, reading and editing Office documents and collaboration, while also offering rich features and capabilities that help people stay on top of the different parts of their lives, at home and at work.
We expect Windows Phone 7 Series to appeal to people who are active, connected and working, so Exchange & SharePoint integration and the features within the new Office hub are core to the phone’s value. Similarly, we know that people add these phones to corporate networks and that we need to make that process easy for administrators. Interestingly, when we talk to corporate IT staff and business decision makers they ask us to give them a compelling phone that will not only improve productivity, but also appeal to the end user’s “whole life,” as people wish to carry only one Smartphone to meet both business and personal needs. We think Windows Phone 7 Series will do this better than any other phone on the market today. WHICH BUSINESSES ARE YOU TALKING TO!?!?!?!?!?!
For us, it’s not a matter of “consumer” OR “corporate.” We view our target customer as the kind of person who is looking to technology as a helper in their lives, and we find this kind of person in small businesses, all the way to the largest corporations. Whichever end of the spectrum they are in, we are building a phone that works for them, in their environment.
So when we tell developers and designers that we’ve built a platform for consumers / end users / people, we simply mean that experience is the high order bit – not quantity of features, range of form factors or anything else.
How we tell our story may vary by audience or event, but our singular focus on creating and preserving a great experience for the people who carry a Windows Phone is consistent.
Cheers,
Charlie Kindel
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This is dumb. I'm sorry, but perhaps you should have talked with some real businesses instead of the fa*gy ones in Silicon Valley. My boss isn't okay with my going on Facebook during work hours. My company also doesn't want my personal phone accessing my company's exchange server. Perhaps Microsoft should have talked with some REAL businesses rather than progressive ones run by overgrown teens.
Like those "typical" households they used to test Vista...facepalm.
rorytmeadows said:
This is dumb. I'm sorry, but perhaps you should have talked with some real businesses instead of the fa*gy ones in Silicon Valley. My boss isn't okay with my going on Facebook during work hours. My company also doesn't want my personal phone accessing my company's exchange server. Perhaps Microsoft should have talked with some REAL businesses rather than progressive ones run by overgrown teens.
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I don't mean to sound like I'm defending Microsoft's actions with WP7S -- I definitely am not, and am outspoken about my views regarding WP7s -- but the article said they talked with IT staff and management.
I work in IT, and there's a big difference between us and the management. People at the business use company PCs on the company network to go on Facebook and a variety of other personal sites. People use their company-issued BBs to do personal things.
As IT staff members, we don't care. It's business management that cares. My boss -- manager in charge of technical services -- just shrugs off the Facebook network traffic -- it's not his problem, he just keeps the network running.
Modern IT staffs -- in general -- are very liberal. It's the business management that cracks down on stuff like that.
Also, while management may be deep-rooted in a control, all work no fun philosophy, whether they like it or not, they're waking up to the fact that this generation of worker likes to be liberated. It's being pushed to them by speakers and writers and pundits everywhere.
I work in IT management in a large government department and that's the trend that we are working towards, we understand there is very little we can do to STOP people trying to use these types of services but if we can have appropriate policies and guidelines in place we at least have some control.
Work-Life balance is a big thing that some employers are trying to push, so there is definately merit to the idea.
Micro$oft = Apple in disguise. They are following Apple to get the BIG BUCKS now.
hidden_hunter said:
I work in IT management in a large government department and that's the trend that we are working towards, we understand there is very little we can do to STOP people trying to use these types of services but if we can have appropriate policies and guidelines in place we at least have some control.
Work-Life balance is a big thing that some employers are trying to push, so there is definately merit to the idea.
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Hmm this is interesting. I'm not sure why it's becoming acceptable to check your Facebook messages while at work. Or at least why would people be laying back and giving up some bandwith for it. I'm having a hard time why *.facebook.com isn't already added to firewalls.
rorytmeadows said:
Hmm this is interesting. I'm not sure why it's becoming acceptable to check your Facebook messages while at work. Or at least why would people be laying back and giving up some bandwith for it. I'm having a hard time why *.facebook.com isn't already added to firewalls.
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Employers are realizing that the liberated worker is actually happier and therefore more productive.
The big boss in my IT department is very hands off in this way, he walks by people standing around talking about not-work, looking up webpages that aren't work, et cetera, and doesn't even care.
He hires only skilled workers, gives them basically unlimited freedom, and as long as the jobs get done, he doesn't care.
It pays off too, everyone there is fiercely dedicated to him and their work, and we have exceptional quality and exceptional turn around, because instead of constantly fearing crossing the line, we want to work because we want him to be happy, because he's so good to us that upsetting him would be devastating.
Spike15 said:
Employers are realizing that the liberated worker is actually happier and therefore more productive.
The big boss in my IT department is very hands off in this way, he walks by people standing around talking about not-work, looking up webpages that aren't work, et cetera, and doesn't even care.
He hires only skilled workers, gives them basically unlimited freedom, and as long as the jobs get done, he doesn't care.
It pays off too, everyone there is fiercely dedicated to him and their work, and we have exceptional quality and exceptional turn around, because instead of constantly fearing crossing the line, we want to work because we want him to be happy, because he's so good to us that upsetting him would be devastating.
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Well that sounds promising for many, but honestly, I'd rather stay as far away from that Japanese-culture crap and hippie California sh*t as possible.
And then the other question becomes, what if the work ISN'T getting done. I mean this is America, so, most likely it isn't.
rorytmeadows said:
Hmm this is interesting. I'm not sure why it's becoming acceptable to check your Facebook messages while at work. Or at least why would people be laying back and giving up some bandwith for it. I'm having a hard time why *.facebook.com isn't already added to firewalls.
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Because we find that facebook is no less damaging than people standing around talking about football for 30 minutes
Spike15 said:
Employers are realizing that the liberated worker is actually happier and therefore more productive.
The big boss in my IT department is very hands off in this way, he walks by people standing around talking about not-work, looking up webpages that aren't work, et cetera, and doesn't even care.
He hires only skilled workers, gives them basically unlimited freedom, and as long as the jobs get done, he doesn't care.
It pays off too, everyone there is fiercely dedicated to him and their work, and we have exceptional quality and exceptional turn around, because instead of constantly fearing crossing the line, we want to work because we want him to be happy, because he's so good to us that upsetting him would be devastating.
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Yep pretty much, if the work's being done you could sit on facebook all day as far as my boss is concerned
hidden_hunter said:
Because we find that facebook is no less damaging than people standing around talking about football for 30 minutes
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As someone that was fired from a job because of LiveJournal content, I don't think I can agree with that statement.
rorytmeadows said:
Well that sounds promising for many, but honestly, I'd rather stay as far away from that Japanese-culture crap and hippie California sh*t as possible.
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As a person who is totally anti-hippie, I can say that it's not "hippie California sh*t [sic]", it's just appealing to human nature.
People who are satisfied with their situation will work harder than people who aren't, and they'll do better work.
It's even gone so far that my immediate superior actually doesn't tell anyone what to do anymore. He just asks you to do it, and because he's such an easygoing dude that's a joy to work for, you do it because the prospect of upsetting him after how good he's been to you is distressing.
It's about people wanting to go to work, wanting to get the work done, and that leading to better output that people who drag themselves to work just for the paycheque.
Sometimes I forget that I'm being paid.
Sometimes I forget to go home on time.
Sometimes I work at home on my free time.
rorytmeadows said:
And then the other question becomes, what if the work ISN'T getting done. I mean this is America, so, most likely it isn't.
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Then you can that worker and find someone who will do the work?
You make it seem as though just because you treat your employees with kindness and respect you can't fire them if they don't perform.
Also: Who's to say "this" is America? I take exception to that -- I wouldn't live in such a terrible country.
In my country our banks have money.
Spike15 said:
As a person who is totally anti-hippie, I can say that it's not "hippie California sh*t [sic]", it's just appealing to human nature.
People who are satisfied with their situation will work harder than people who aren't, and they'll do better work.
It's even gone so far that my immediate superior actually doesn't tell anyone what to do anymore. He just asks you to do it, and because he's such an easygoing dude that's a joy to work for, you do it because the prospect of upsetting him after how good he's been to you is distressing.
It's about people wanting to go to work, wanting to get the work done, and that leading to better output that people who drag themselves to work just for the paycheque.
Sometimes I forget that I'm being paid.
Sometimes I forget to go home on time.
Sometimes I work at home on my free time.
Then you can that worker and find someone who will do the work?
You make it seem as though just because you treat your employees with kindness and respect you can't fire them if they don't perform.
Also: Who's to say "this" is America? I take exception to that -- I wouldn't live in such a terrible country.
In my country our banks have money.
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Well, I understand where you're coming from and I can definitely see that productivity would work with that kind of management there. But in a lot of companies, like mine, your workforce isn't bright enough to respond in that manner. I am a therapist at a day program that employs high school graduates (some of which who knows how they made it through high school) and thus, it's a battle to get the work done. They can be gotten rid of, but then replaced by a workforce of the same caliber. Such is my field. Then because of that dominate culture, the "laziness" rubs off on the educated some that also share the space. I don't want any of them on their Facebook accounts at work.
Most of the companies in this country are full of a workforce that can't spell the word workforce. You're entrusting them to these same philosophies of management? You don't have very good odds doing so.
And if you think that this workforce isn't the target audience, that's incorrect. It's the ineducated that rush out to buy Apple products because of the flashiness and lack of functionality. They may not have the money, but hey, there's always public assistance so they can live in a ****ty house, have 3 kids while making $25k a year, and still go out and buy an expensive phone and TV as long as there is a credit card that can be used.
rorytmeadows said:
And if you think that this workforce isn't the target audience, that's incorrect. It's the ineducated that rush out to buy Apple products because of the flashiness and lack of functionality. They may not have the money, but hey, there's always public assistance so they can live in a ****ty house, have 3 kids while making $25k a year, and still go out and buy an expensive phone and TV as long as there is a credit card that can be used.
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I don't understand why the fact that the average consumer is the target totally precludes enthusiast features.
THIS IS MICROSOFT WE'RE TALKING ABOUT!
JUST LOOK AT WINDOWS!
I boot up my Windows 7 machine, I see a very clean, very easy-to-use interface.
My 51-year-old mother, who is probably the most computer illiterate person I have ever met, can use Windows 7, she can use Internet Explorer 8, she can use Microsoft Outlook 2007, and does so on a regular basis, without my help.
By the logic of the WP7S designers, it is impossible that this operating system, that these programs, be useable by people like me -- I am an IT professional. I spend my days at work writing scripts, building and maintaining servers and networks et cetera.
But it's not impossible! Microsoft was the company that showed us this by bringing a "complicated" system to 92% of the computer market!
Let's take that clean, easy-to-use interface I get when I boot my computer.
But now I want more power. I can easy hit WIN+R and type "powershell" and hit ENTER to get a terminal window I can use to do basically anything. I can easy go Start ==> Control Panel to get at the guts of the operating system. There are a million ways -- from right-clicking to hitting keyboard shortcuts -- to get to advanced features, that are hidden in plain sight from the average consumer.
Microsoft wanted Windows 7 and Vista to be easier to use, less confusing, more user-friendly, et cetera. Did they take out the things that made the operating system good for enthusiasts and specialists? Things like Active Directory, MMC, Command Prompt, Control Panel, Administrative Tools, et cetera?
No, in fact, the most powerful administrative tool to come out of Redmond since MMC -- PowerShell -- was added as a default in Windows 7!
I literally cannot believe this is the same company that brought us the likes of Windows. They're the company that took DOS and built Windows, with all the functionality except now useable by a broader audience, and throughout their history they've continued to do that, adding more advanced features to every product while simultaneously making it easier to use, and not just for the average user! Their software targeted at experts becomes easier and easier to use too!
Windows Phone 7 Series is a failure, and betrays everything I respected and thought I knew about my favourite company.
Spike15 said:
I don't understand why the fact that the average consumer is the target totally precludes enthusiast features.
THIS IS MICROSOFT WE'RE TALKING ABOUT!
JUST LOOK AT WINDOWS!
I boot up my Windows 7 machine, I see a very clean, very easy-to-use interface.
My 51-year-old mother, who is probably the most computer illiterate person I have ever met, can use Windows 7, she can use Internet Explorer 8, she can use Microsoft Outlook 2007, and does so on a regular basis, without my help.
By the logic of the WP7S designers, it is impossible that this operating system, that these programs, be useable by people like me -- I am an IT professional. I spend my days at work writing scripts, building and maintaining servers and networks et cetera.
But it's not impossible! Microsoft was the company that showed us this by bringing a "complicated" system to 92% of the computer market!
Let's take that clean, easy-to-use interface I get when I boot my computer.
But now I want more power. I can easy hit WIN+R and type "powershell" and hit ENTER to get a terminal window I can use to do basically anything. I can easy go Start ==> Control Panel to get at the guts of the operating system. There are a million ways -- from right-clicking to hitting keyboard shortcuts -- to get to advanced features, that are hidden in plain sight from the average consumer.
Microsoft wanted Windows 7 and Vista to be easier to use, less confusing, more user-friendly, et cetera. Did they take out the things that made the operating system good for enthusiasts and specialists? Things like Active Directory, MMC, Command Prompt, Control Panel, Administrative Tools, et cetera?
No, in fact, the most powerful administrative tool to come out of Redmond since MMC -- PowerShell -- was added as a default in Windows 7!
I literally cannot believe this is the same company that brought us the likes of Windows. They're the company that took DOS and built Windows, with all the functionality except now useable by a broader audience, and throughout their history they've continued to do that, adding more advanced features to every product while simultaneously making it easier to use, and not just for the average user! Their software targeted at experts becomes easier and easier to use too!
Windows Phone 7 Series is a failure, and betrays everything I respected and thought I knew about my favourite company.
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I agree completely. You cannot get the poweruser features that IT specs and nerdy hobbiests like me without buying some application, or at least hacking the phone. You don't have to hack Windows 7 to browse the files or edit the registry. It's part of the OS, as expected.
Spike15:
Well said! I agree 100%.
Agreed,
But too bad .. Microsoft does not see it like that.
This WP7S, according them, it is a brand new line of product.
We should not relate it with Windows desktop OS anymore.
Why?
Because Microsoft clearly stated ... "Phone is not a PC".
No matter what, they will stick to that.
Only time will tell, whether WP7S is a failure or not.
When iPhone was first announced, we all complained it is too restricted (still now). But it is now gaining market rapidly and successful.
Oh yes, WP7S is not for power user like us. Because it is different, because it is NOT targeted to use, power user.
They target all those Facebook addicts, all those Xbox players, all those music souls.
But not techies, nor power users, thinkers, tweakers like us.
That's the thing that I regret about WP7S.
I hope the next iteration (WP7.1 or 7.5 or 8.0) will change the situation.
Until then, Android is the answer
Spike15 said:
I literally cannot believe this is the same company that brought us the likes of Windows. They're the company that took DOS and built Windows, with all the functionality except now useable by a broader audience, and throughout their history they've continued to do that, adding more advanced features to every product while simultaneously making it easier to use, and not just for the average user! Their software targeted at experts becomes easier and easier to use too!
Windows Phone 7 Series is a failure, and betrays everything I respected and thought I knew about my favourite company.
Click to expand...
Click to collapse
gogol said:
Agreed,
But too bad .. Microsoft does not see it like that.
This WP7S, according them, it is a brand new line of product.
We should not relate it with Windows desktop OS anymore.
Why?
Because Microsoft clearly stated ... "Phone is not a PC".
No matter what, they will stick to that.
Only time will tell, whether WP7S is a failure or not.
When iPhone was first announced, we all complained it is too restricted (still now). But it is now gaining market rapidly and successful.
Oh yes, WP7S is not for power user like us. Because it is different, because it is NOT targeted to use, power user.
They target all those Facebook addicts, all those Xbox players, all those music souls.
But not techies, nor power users, thinkers, tweakers like us.
That's the thing that I regret about WP7S.
I hope the next iteration (WP7.1 or 7.5 or 8.0) will change the situation.
Until then, Android is the answer
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Click to collapse
Well, I guess a slate phone is the answer.
Why not a jailbroken iPhone?
eaglesteve said:
Why not a jailbroken iPhone?
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Click to collapse
Because, even jailbroken, it still doesn't have SD card, removable battery, customization is poor, no hardware keyboard, not enough serious apps (lots of iFart, iBoobs i****...) etc.
gogol said:
When iPhone was first announced, we all complained it is too restricted (still now). But it is now gaining market rapidly and successful.
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Click to collapse
Last chart I saw suggested that apple market share has been stuck at 25% for the last 3 months. I'm hoping that's not a one time occurrence, and is rather part of a trend. RIM is at 50%+ and increased a 1-2% during the same time (was expected to fall). Android moved up 5%, WinMo down 3-4%, Palm down 1-2%.
I'm hoping this is a trend so we get away from this idea that a phone does not need advanced features, and that people realize that devices that force vendor lockin is not a good idea.
I like marketplaces, but I don't like artificial enforcement of the marketplace. It's my device, I want to use it as I please. Generally, Freedom = good, artificial restriction = bad.
You can put a nice user-friendly candy-coated UI on something without ripping out the advanced features.
As for wp7, I am liking it better than the iphone experience, I don't think MS will prove to be as restrictive as Apple, so I hope it does well. However, I'm still undecided about what my next OS will be.
But I hope the market starts to swing more open and tech oriented with intuitive UIs on top of powerful open devices. And I hope this makes Microsoft open up their policies a bit as a result.

Very dissapointing start for WP7 :(

http://www.prweb.com/releases/prweb2011/1/prweb8101410.htm
Despite buy-one-get-one promotions at both AT&T and T-Mobile, the Windows Phone 7 OS claimed less market share than its predecessor, Windows Mobile, for which handsets are still available at all four major U.S. carriers. Windows Phone 7 also entered the market with lower share than either Android or webOS at their debuts, according to NPD's Mobile Phone Track.
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Not good
well Android didn't have to compete with Android when it came on the scene, so it's hard for WP7.
webOS is basically dead now anyways.
MS need to do something about all this PR bleeding. I have no idea what their PR people get paid for.
Of course it has lower share at launch than Android. It's absolutely natural because when Android (and especially iPhone) launched, smartphones were a niche product. And you still have to sell phones, no matter whether they are smart or not. And in order to sell many phones you need awareness, availability and, in the case of platforms such as WP7, WM or Android you also need tons of handsets because you can't make the one and only.
They got 2% share at half the market and half the period. If they sold for the whole quarter they'd get 3-4%. If they sold on all four carriers instead of two, they'd get 6-8%, maybe 10, even with the current set of devices. If they had 30 devices, they'd get even more.
This isn't half bad.
Now, why am I talking about it, not Microsoft PR? This is the question.
And, more importantly, the only thing that matters now is whether new handsets will be coming. If they will, there's no need to worry. If they won't - there's lots of reasons to worry.
1) windows mobile was such an unmitigated disaster, any mobile phone with "windows" in the title will make people stop and think
2) it's different than anything seen before
3) it's a new OS, nothing comes out and just dominates (save for the iphone in '07)
4) once people realize that Android is like a prettied up windows mobile, they will try other things
vangrieg said:
MS need to do something about all this PR bleeding. I have no idea what their PR people get paid for.
Of course it has lower share at launch than Android. It's absolutely natural because when Android (and especially iPhone) launched, smartphones were a niche product. And you still have to sell phones, no matter whether they are smart or not. And in order to sell many phones you need awareness, availability and, in the case of platforms such as WP7, WM or Android you also need tons of handsets because you can't make the one and only.
They got 2% share at half the market and half the period. If they sold for the whole quarter they'd get 3-4%. If they sold on all four carriers instead of two, they'd get 6-8%, maybe 10, even with the current set of devices. If they had 30 devices, they'd get even more.
This isn't half bad.
Now, why am I talking about it, not Microsoft PR? This is the question.
And, more importantly, the only thing that matters now is whether new handsets will be coming. If they will, there's no need to worry. If they won't - there's lots of reasons to worry.
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Mm, there's a large amount of BS PR going around... people like the OP making posts about things that they don't understand in the slightest - just playing with numbers to see what comes out :/
Also, in reference to Microsofts PR, I remember back when Android was launching I remember seeing almost non-stop TV commercials even weeks before it was released. I can say I have seen exactly zero commercial for WP7. Maybe they think since they are Microsoft they don't need to advertise.
GenkaiMade said:
Mm, there's a large amount of BS PR going around... people like the OP making posts about things that they don't understand in the slightest - just playing with numbers to see what comes out :/
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Well the OP didn't invent those numbers, he reposted them. And these numbers (with corresponding conclusions) will cover the whole internet in no time. And no matter how well-though the conclusions are, the takeaway will be that WP7 is a failure.
Companies hire PR staff exactly to not let such things happen, and to recover in case of problems such as this. It seems that MS hires PR to keep mum about everything.
jklier said:
Maybe they think since they are Microsoft they don't need to advertise.
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Well maybe since they are Microsoft they shouldn't advertise. They suck miserably at it.
GenkaiMade said:
Mm, there's a large amount of BS PR going around... people like the OP making posts about things that they don't understand in the slightest - just playing with numbers to see what comes out :/
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Click to collapse
I beg your pardon? I didn't play with numbers, it's a direct quote. If you don't like them, it's not my fault!
Well, I think that taking 2% share in 2 months is good. WP7 is new and people have to get more info about it. It's not enough, and MS should release the update faster, make their customers believe, that they won't fail. Everything will be good. WP7 is awesome
Niiceg said:
Everything will be good. WP7 is awesome
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I hope it's not the way MS think.
It's not nearly enough to have an awesome product to sell tons of it.
vangrieg said:
I hope it's not the way MS think.
It's not nearly enough to have an awesome product to sell tons of it.
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Well, Beginning is awesome, let's hope they will make it super awesome with adding more features :]
some of you guys are also forgetting that this is the same company that sold a gazillion Windows 7 licenses and three gazillion kinects. MS knows how to sell a product. Now that they are not tailoring their OS to business users anymore they will pick up the pace with this OS in time. First Q numbers just aren't going to reflect anything.
MS is such a corporate giant that they can afford a bad first year and at least get the product known, they're not Palm, who is going to go under if one phone doesn't sell.
Having said that, I personally do not know one person who owns a WP7 phone or has even heard of the OS besides me, so the general public just see commercials and are like "what the hell is that?" then go into the store and buy an iPhone or an Evo.
Those WP7 commercials basically suck though. they don't say **** about the OS or what it can do, all they say are "look how beautiful it is" or "I can open my camera app one second faster than other people" or "I don't have to look at my phone as long as other users" - maybe that's because you don't have **** for apps? I wouldn't brag about that.
Where are the commercials on the fluidity of the OS? the facebook integration? the battery life? the ease of user-experience? the lack of lag, force closes, or reboots? the fact that there aren't 50 thousand versions of the OS that drive developers crazy? the fact of phones on all 4 networks (soon) as opposed to iPhones on the 2 most expensive networks in the country?
come on, ADVERTISE!
orangekid said:
some of you guys are also forgetting that this is the same company that sold a gazillion Windows 7 licenses and three gazillion kinects. MS knows how to sell a product. Now that they are not tailoring their OS to business users anymore they will pick up the pace with this OS in time. First Q numbers just aren't going to reflect anything.
MS is such a corporate giant that they can afford a bad first year and at least get the product known, they're not Palm, who is going to go under if one phone doesn't sell.
Having said that, I personally do not know one person who owns a WP7 phone or has even heard of the OS besides me, so the general public just see commercials and are like "what the hell is that?" then go into the store and buy an iPhone or an Evo.
Those WP7 commercials basically suck though. they don't say **** about the OS or what it can do, all they say are "look how beautiful it is" or "I can open my camera app one second faster than other people" or "I don't have to look at my phone as long as other users" - maybe that's because you don't have **** for apps? I wouldn't brag about that.
Where are the commercials on the fluidity of the OS? the facebook integration? the battery life? the ease of user-experience? the lack of lag, force closes, or reboots? the fact that there aren't 50 thousand versions of the OS that drive developers crazy? the fact of phones on all 4 networks (soon) as opposed to iPhones on the 2 most expensive networks in the country?
come on, ADVERTISE!
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Yeah tell me about it. The Xbox franchise hasn't made any money until just recently and they didn't think twice about putting mucho bucks into the platform. Thats like 10 years and billions lost but now they will make that money back and then some.
I saw an interview with BIll G. and Steve J. before the iphone was launched and Bill was talking about what was required for a smartphone to become popular and Steve looked like he was taking some mental notes. Funny enough is Apple pretty much followed what Bill said to a T and knocked it out of the park.
MS knows how to build great platforms and sell them. As long as they can stick it out long enough they will be fine. I think the only reason they killed the Zune is because all that is now rolled up into WP7 and sales were poor anyway, even though it was a great device.
Damn Microsoft, they killed Milo and Kate.
It is too early to be disapointed.
May be after a year, or after MWC 2011.
I hope thay present new devices and new features for WP7.
As was pointed out at wpcentral.com, the article in the OP's post talks about market share, not sales. Of course WP7 isn't going to pass the marketshare of WM, since WM already existed.
that and you also need to take into account what the survey was looking at. was it looking at just 1 country? globally? if it was globally, it is also unfair as windows phone 7 is only selling in a handful of countries compared to windows mobile where windows mobile is actually still very popular across middle east and western asia (india).
To all those who say they are disappointed in what the OS right now all I have to ask is do you see yourself switching to anything else in the future?
Disappointed start is 100% on bad commercials.
If every single smartphone sold to anyone in the last quarter was running WP7, that would probably only bring its market share up to about 12%.

Maybe this why the WP7 isnt selling. (In The UK Anyway)

Sometime ago (months) I went into a Virgin Media store as I am with Virgin Mobile. I asked to see some Windows Phones 7 handsets as I have a HTCHD2 running WP7 and wanted to get a real WP7 phone.
The clerk in the store told me that Windows phones were rubbish and buggy. He also said Virgin are not getting in any new WP7 hands sets as they've moving towards iPhone. I didn’t argue, I showed him my HD2 and went to O2 store a few doors down. Yet again the shop assistant in O2 told me that WP7 were not very good and recommended an Android.
Pretty bad response I felt... but this was around the same time the NoDo update was messing with the Samsung Omnia. I just put it down to staff reading shock gadget sites struggling to make news for their RSS.
The following month, my girlfriend wanted to look at some WP7 hands sets. She went to T Mobile and Orange. She told me that in both shops the staff told her that WP7 was crap and buggy and recommended either iPhone or Android.
So... Today, aforementioned girlfriend went phone shopping with her sister as she is due an upgrade. They went to two Vodafone stores (YES TWO) and asked to see the HTC7 Trophy. Guess what the clerks said in both... Windows Phones are crap and buggy.
They ended up leaving with a HTC Wild Fire as the Clerk said Android was the best OS on the market.
This has really bothered me. It seems that every UK phone shop will quit gladly tell you the windows phone 7 is ****. How can this really be allowed? It is quite intolerable really and it is no wonder the phone isn’t selling as well as it could.
Any average person would be put off by the staff stating telling the phone is buggy and not to buy it.
So, XDA, please try it yourself. Go into a shop, play dumb and ask to see a windows Phone 7 'cos the advert is funny and see what they say.
Same thing happens in US stores, almost since day 1. There is an anti-Microsoft movement that is firmly entrenched, you practically have to fight to get a WP7 handset sold to you. I dont know why Microsoft is not talking to their carrier "partners" but ultimately if the carrier doesnt direct its employees to at least show WP7 devices to potential customer there really is no hope of reversing this trend.
Carriers dont care, OEM's dont care, its basically down to Microsoft to decide how they want to go because they arent getting any support from any of their partners right not.
I hate to post a counter point, as I agree with the OP that this is an issue. However, I myself have not experienced it first hand. There are a few different AT&T stores I visit in the Mpls / St. Paul area in Minnesota (USA) and my results have been quite the opposite (also true in Best Buy, where they sell many different phones and contracts).
I've never been told not to go with WP7. In fact, they've often listened excitedly as I told them what I was looking for, and later what it does (I've brought people in to pick up phones, and the clerks like to hear about my Samson Focus).
It is probably worth noting that employees at these locations have iPhones, Androids, WP7s, Black Berry's... so I'm not surprised they are more accepting of the idea that people should get what fits them best. *shrug*
I must say in Germany Vodafone shop they told me it's really good and the clerk took out HD7 of his pocket to show me.
I had a similar experience in the US when I bought mine. I was debating between WP7 and Android, and one salesman called to another and said, "could you show this customer your phone?" - which was an HTC Surround.
Nothing but poor training. That and some sales clerk will lie throug teeth to sell you a junk phone that makes maximum commission to him/her, not necessary the best phone for you. So, if you've not done your homework before hand, you deserve what you get.
The training is a different issue. That's a business decision the store, the carrier and MS all have to commit.
In my local Corporate AT&T store, the sales clerks are very nice and although they used to push iPhone a lot but if you ask questions about WP7 phones, they never bad mouth the product and give really nice comments.
Have we forgotten:
http://forum.xda-developers.com/showthread.php?t=882901&highlight=tmobile
Has anything changed since this first came up? We will see how verizon handles it but I doubt there will be any love for WP7 from them.
These sales staff are the blind leading the blind. They lie through their teeth and whenever they do I tell them straight its a lie.
They like to push the Iphone as you have to get that on a hefty contract and its an easy sell. Android is gaining mindshare. Not many go out to buy a windows phone - most people dont even know it exists.
WP7 has never gotten a fair shake, which is sad because it works. I hope just WP7 gets Skype lol.
Dr.8820 said:
WP7 has never gotten a fair shake, which is sad because it works. I hope just WP7 gets Skype lol.
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It's fair isnt it?
Google is being anal with their youtube support for wp7... so lets take skype away from them
foxbat121 said:
Nothing but poor training. That and some sales clerk will lie throug teeth to sell you a junk phone that makes maximum commission to him/her, not necessary the best phone for you. So, if you've not done your homework before hand, you deserve what you get.
The training is a different issue. That's a business decision the store, the carrier and MS all have to commit.
In my local Corporate AT&T store, the sales clerks are very nice and although they used to push iPhone a lot but if you ask questions about WP7 phones, they never bad mouth the product and give really nice comments.
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Click to collapse
hmm, there is a commision gap between xyz phone and the top-o-the-line windows phone...phone ?
do you have any factual data with breakdowns of iphone, android, wp7 commisions paid ?
it would be interesting to see.
In Egypt, exactly in Port Said Vodafone store, the salesman encouraged me to buy trophy and he described it as a wonderful phone. It is strange that a salesman described wp7 as a buggy, almost he even didn't touch a WP7 device!
LOL at your statement.
If I'm the sales officer,of course I'll push the product that gives me more commission.
Just 2 options for you here
1)earn the money for yourself by pushing product with higher commission
2)help M$ earn money by pushing the product with lower commission
I starting to suspect how M$ spent the 500million dollars advertising fee???most probably the advertising fee,ended up by buying their own devices,in order to create a promising sales figure.
From the day 1 of windows phone 7 launched until now,I bet M$ at least gave 200K windows phone 7 to developers and holding events.
To WP7 fanboys,althought you think that WP7 is a good OS,but please admit the downsides.PLEASE...
sylau90 said:
To WP7 fanboys,althought you think that WP7 is a good OS,but please admit the downsides.PLEASE...
Click to expand...
Click to collapse
One thing we "WP7 fanboys" admit... we getting pretty sick and tired of Android/iPhone/YoMamma fanboys who have nothing better to all day long than to come to WP7 forums and derail perfectly good posts.
Then you have to start thinking why...
I can say the usability of the current WP7 is not that good.Everything have to wait until mango,mango....yo have to know that many people not even know about WP7,therefore they won't even give it a chance.
Furthermore,yea,of course windows phone 7 is smooth,but you forgot to mention that,the smoothness is within native apps and you are using a less features OS on an 1ghz processor.
now the thing I worry is that,once mango is released,our devices will be ditched or burired by M$.According to my experience with different OSes,I don't think1 ghz 1st gen snapdragon processor is good enough to handle Mango.
Back to the topic,please forgive those sales officers,they just want to earn money for their lives.they are not blind or not well-training...they are saying the truth and they fighting for their lives.
If you want to argue with me,I don't mind to share my WP7 experiences here,which is a fair view,but does not seems good.
I must agree that often salesmen don't have a clue what they're really selling.
I even saw some more weird things in carrier's shops like WRONG description on devices stating the device doesn't have the functionality it has indeed.
The "funniest" one was SonyEricsson P1 (Symbian UIQ) with Windows Mobile sticker on it's screen indictating it really runs on WM. I attach a photo! It was in Orange Store few years ago LOL!!!
But yes there is a reason for that. It's "fame" I think.
MS has bad fame, the same with PC. Now Windows7 is able to wipe it out but most of my friends always tell me when I have any problem with PC "get a Mac".
It's hard to fight with such "common sense". It goes beyond knowledge, it's rather a myth and emotions.
But the truth is, iPhone is great in many ways and Android has proven in 1000 ways it's the most powerful and complete option right now. Yes it is the future with so many devices and flexibility it offers. You can't fight it.
What MS has to do is to work work work to create something similar with it's platform. I repeat this again but I honestly don't see anything really attracting customers right now and making them switch from other OS'es in big numbers besides some cases. In my opinion it's not the UI (IMO boring) nor current devices (nothing extra there) nor even Mango, sorry. I may be terribly wrong but I don't see anything REALLY attractive there making people "LOL". People en masse. Maybe I don't read correctly customers feelings but that's how I perceive it. Are you aware that those Mango updates are actually more for Geeks? It's great for us but what about the mass market...
I really think Nokia is THE only possible help here.
+1 to you,doministry...well said.
Yeah sure WP7 isnt selling well here in NZ too, because the way I see it, the public has embraced the iPhone due to its high reputation. I work at Dickies and I can say that at least 75% of our customers have an iPhone, 15% being Android, and 10% being other (blackberry, cheap nokia phones) based on my survey touchscreen next to the counter and some gave a reason why [extracted from log]:
iPhone
1. User - iPhone (reason: high reputation and touchscreen)
2. User - iPhone (reason: ITS APPLE *****ES!!!)
3. User - iPhone (reason: most of my friends has it but I only use it for call and sms)
Android
1. User - Android; LG Optimus One (reason: needed a new phone because the iphone is boring now)
2. Developer - Android; Motorola Defy (reason: i develop apps for android)
3. User - Android; Google Nexus One (reason: because the iphone sucks)
Other
1. User - Nokia 5310 (reason: i rarely use this phone so whats the point of getting a new one)
2. User - Blackberry Bold 9700 (reason: not really into phones)
3. User - Windows Phone 7; HTC Trophy (reason: awesome phone. does a feature that the iphone doesnt - socializing, feels like im more connected to friends than those texts with their names on it.)
So based on my survey, the people in my area tend to have iPhones than any other kind of phones, mostly because the iPhone has gained a lot of attention from the start. Not a lot of people know the differences between phones, all they know is that the iPhone does everything (apparently thats the PS3).
downloaderintruder said:
Yeah sure WP7 isnt selling well here in NZ too, because the way I see it, the public has embraced the iPhone due to its high reputation. I work at Dickies and I can say that at least 75% of our customers have an iPhone, 15% being Android, and 10% being other (blackberry, cheap nokia phones) based on my survey touchscreen next to the counter and some gave a reason why [extracted from log]:
iPhone
1. User - iPhone (reason: high reputation and touchscreen)
2. User - iPhone (reason: ITS APPLE *****ES!!!)
3. User - iPhone (reason: most of my friends has it but I only use it for call and sms)
Android
1. User - Android; LG Optimus One (reason: needed a new phone because the iphone is boring now)
2. Developer - Android; Motorola Defy (reason: i develop apps for android)
3. User - Android; Google Nexus One (reason: because the iphone sucks)
Other
1. User - Nokia 5310 (reason: i rarely use this phone so whats the point of getting a new one)
2. User - Blackberry Bold 9700 (reason: not really into phones)
3. User - Windows Phone 7; HTC Trophy (reason: awesome phone. does a feature that the iphone doesnt - socializing, feels like im more connected to friends than those texts with their names on it.)
So based on my survey, the people in my area tend to have iPhones than any other kind of phones, mostly because the iPhone has gained a lot of attention from the start. Not a lot of people know the differences between phones, all they know is that the iPhone does everything (apparently thats the PS3).
Click to expand...
Click to collapse
Lol,the last user you surveyed is yourself?????obviously,the comment is longer.
A few wp7 users i have surveyed in my area.
1)htc mozart: the OS is simple and clean.Of course,it is smooth,but it is due to limited number of features,so requiring less processing power.
2)samsung omnia 7:Love the screen,but the OS is so-so.I can't pause my music on lock screen.I went to XDA site to search for help,but the only solution was hard reset,omg,I spend hours on linking and organise the facebook contacts with my sim contacts.I don't want to do it again.
3)HTC mozart:Love the camera in first sight,but when I brought it home,I was wrong.The pictures have so many noices and camera setting never saved.OMG.I missed heaps of precious shots during my short trip.Furthermore,I shared my experiences at XDA,I thought someone can help or there is some tweaks.Guess what???some friendly users asked me do more research before buying a phone.
4)Lg optimus 7:got it at a low price,don't care about it.just use it as a secondary device.Of course,"wait until mango releases",the favourite quote from XDA WP7 forum
5)samsung focus:love the transitions and animations.However,I prefer these animations put on top on my HTC HD2 windows mobile.
6)htc mozart:Love the solid aluminium built,but the OS??not as good as the form factor.The apps are expensive like hell on marketplace,seriously pacman championship,$ 9AUD????I could buy tiny wings,angry birds and infinity blade for my iphone.
7)Samsung omnia 7: Damn,my phone marketplace is no longer fetching updates.Everytime I have to connect my phone to zune to get updates and I went to XDA to seek for help.The users here told me to do hard-reset.No other solution?other than hard-reset?I'm not here to arguing or insisting that I want a solution for my problem.If the OS is stable,then problem exist.
I spent about 5months,these are the only people I found that using WP7.
Actually I also want to know what WP7 can do that iphone can't,cause I cant even find 1,except the transition and animations.
sylau90 said:
Lol,the last user you surveyed is yourself?????obviously,the comment is longer.
Actually I also want to know what WP7 can do that iphone can't,cause I cant even find 1,except the transition and animations.
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Click to collapse
yeah that one WP7 is me
umm. well facebook integration has been successful, though the only thing i know iphone does is sync with facebook, but it doesnt list the people as contacts. what else... for xbox gamers, xbox live gaming is getting there, its good that it is really the actual xbox profile on WP7 and gain live points with (selected) games on phone... better office integration.. the zune pass subscription (eg. stream music over the air).
in the upcoming mango update, IE9 will have better HTML5 support. this was demonstrated somewhere i saw on youtube
also you can upload/share photos and other files via skydrive which is free unlike mobileme service.
thats all i got so far

Microsoft finally getting instore marketing right

Almost a year later Microsoft will be properly training sales reps on how to use & sell WP7.
http://www.bgr.com/2011/09/07/microsofts-to-finally-educate-retail-partners-on-windows-phone/
Sent from my SGH-i917 using XDA Windows Phone 7 App
They should just employ existing users as training won't be enough for many sales reps (e.g. that HTC rep interviewed about the Titan on Engadget).
...it's a good start...but it' not far enough... Microsoft, the OEMs and the providers must release "catchy" ads which clearly show all the wonderfull things you can do with the device, how "hipp" you will be with your friends and familly and where you can buy it and what to ask for....
hhmmm
So, microsoft will turn around the salespeoples' opinion of wp7, and weed out the bad ones, and have good marketing in place by the christmas shopping season ?
I doubt it. Sounds like they've only acknowledged a problem so far. Look for real changes from the slow moving giant in january, when no one will care.
Kind of reminds me of those center isle people that spray me with perfume insttead of asking first. Ugh
FTC said:
...it's a good start...but it' not far enough... Microsoft, the OEMs and the providers must release "catchy" ads which clearly show all the wonderfull things you can do with the device, how "hipp" you will be with your friends and familly and where you can buy it and what to ask for....
Click to expand...
Click to collapse
Ads should be just like the iPhone/Windows 7 ads where actual features are demonstrated. Anything else won't get much attention.
ohgood said:
So, microsoft will turn around the salespeoples' opinion of wp7, and weed out the bad ones, and have good marketing in place by the christmas shopping season ?
I doubt it. Sounds like they've only acknowledged a problem so far. Look for real changes from the slow moving giant in january, when no one will care.
Kind of reminds me of those center isle people that spray me with perfume insttead of asking first. Ugh
Click to expand...
Click to collapse
The problem is Mango not being out yet, so these sales reps won't be trained until the iPhone 5 and tons of new Android phones are out... at which point they won't care about their WP7 training. It's a loop of fail.
Peew971 said:
The problem is Mango not being out yet, so these sales reps won't be trained until the iPhone 5 and tons of new Android phones are out... at which point they won't care about their WP7 training. It's a loop of fail.
Click to expand...
Click to collapse
...maybe Microsoft, the OEMs and the Providers team up to allow the sales staff some cash-incentives or sweepstake promotion to "convince" the sales reps to have a closer look at WP7....
FTC said:
...maybe Microsoft, the OEMs and the Providers team up to allow the sales staff some cash-incentives or sweepstake promotion to "convince" the sales reps to have a closer look at WP7....
Click to expand...
Click to collapse
I think they should offer them free phones. There will be at least some who would take them up on it and I'm sure they could write it off as a promotional expense anyways.
FTC said:
...it's a good start...but it' not far enough... Microsoft, the OEMs and the providers must release "catchy" ads which clearly show all the wonderfull things you can do with the device, how "hipp" you will be with your friends and familly and where you can buy it and what to ask for....
Click to expand...
Click to collapse
The problem is the phone is supposed to save us from our phone.
Your idea works contrary to that. Apple markets to that crowd: people who are glued to their phones.
Microsoft's marketing basically states that they want you to buy a phone you don't have to be tethered to. A phone you shouldn't have to use all the time. A phone that lets you get on with REAL LIFE. Newsflash, for a ton of smartphone users (esp the younger generation) REAL LIFE involves being tethered to a phone... Microsoft's marketing failed to appeal that that huge demographic. Apple and Android Ads are going for broke, though... Microsoft Marketing for WP7 seems like it was tailored for 45+ business people, whilst pushing a social consumer-centric smartphone. It makes absolutely no sense...
It runs contrary to what you say. They should have just done it the Apple way.
The big mistake was releasing the OS early. They should have waited 6 more months and released it with half the Mango features baked in. That would have, IMO, attracted a lot more people.
Now, a lot of people have the thought of a half-baked OS that can do basic functions, and it will be hard to shake that.
Also, you cannot really change the Reps' minds. They will probably agree with the trainers in a training setting, but once the customer walks through the door they will push what they prefer to push anyways.
Microsoft's marketing has it wrong. You cannot market a phone to save us from our phones. People can get that by buying a feature phone that isn't pushing everything form every social network or chat service to their phone every minute of the day. Or a dumb phone, even. Smartphones are popular because people can do most things on them. They're popular precisely because their addictive due to how much you can do on it. The nature of a smartphone, IMO, guarantees that you will spend a large amount of time actually using it. To suggest otherwise, makes no sense.
When you market a smartphone that isn't THAT, you're telling people you want to sell them a boring device that won't allow them to get as much done (that may not be the case, but that's how many consumers will interpret it), and it will have the opposite effect.
I actually think a lot of that happened with the Microsoft Marketing.
They need to get front and center in stores like Best Buy. Have displays in Carriers stores - especially i.e. AT&T and/or Verizon (and maybe T-Mobile if they will allow them to compete that hard with their MyTouch and Sidekick series devices).
Interesting fun adds that tell people the phone is fun and they'll want to use it all the damn time, not the opposite, etc.
Really, where Mango is taking WP7 is a complete 180 from their marketing (integrated social networks, facebook/windows live all baked in, Bing functionality that lets you do virtually everything, etc.). I don't know why or how they failed so hard on the marketing front. It's like they were trying to convince people NOT to buy WP7 devices.
That being said, the commercial where the woman fell in the airport staring at her Blackberry was still funny as hell.
Avatar28 said:
I think they should offer them free phones. There will be at least some who would take them up on it and I'm sure they could write it off as a promotional expense anyways.
Click to expand...
Click to collapse
They will just sell them on Craigslist. You can't extort support from sales reps. What are you talking about. Sales reps are not evangelists, and should not be treated as such (even tho they act as such in many cases, not in WP7's favor). That's clearly anti-competitive, as well. Carriers and competing platform OEMs alike would strongly object to that behavior. It can possibly get them in trouble.
A ridiculously large majority of sales reps are avid iOS/Android users, supporters, and advocates for lack of a better word.
I go into carrier stores all the time and I've had reps in T-Mobile stores especially flat out tell me the HD7 was crap and they would never recommend I get a Windows Phone. Yes, in those direct terms.
Others are so passive that when customers come in with negative pre-concieved notions about the platform and state misinformations in front of them, they make no effort to correct them - maybe they know no better themselves, though.
Ask them to walk you through an Android or iPhone, though, and they have no issues. They'll even tell you how to root your phone and recommend the best home screen replacements, among other things...
Maybe we should all go into carrier stores and record this happening and post it to YouTube, we can start a Twitter trend! Lol, just kidding...
@N8ter
...what you say in your 2 posts above is true... Although the basic concept of Microsoft's idea to "free" peoples from their "phone addiction" is a positive way of thinking, it is allmost impossible to re-educate peoples from bad habits. Social networks like Twitter, Facebook and SMS make people believe that they require immediate attention and reaction in order to be part of the game. It is very funny and sad at the same time to observe people getting totally nervous if they don't see any new messages on their phone for a couple of minutes... Maybe the governments should request to put warning stickers on the phone:Addiction to your phone can be dangerous for your mental health
FTC said:
Addiction to your phone can be dangerous for your mental health
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Click to collapse
LMAO, yeah, I agree with what both of you said on this. The problem is most people don't like being told they're addicted to something even if it's a cell phone/social networking site/etc.
N8ter said:
I don't know why or how they failed so hard on the marketing front. It's like they were trying to convince people NOT to buy WP7 devices.
Click to expand...
Click to collapse
It's actually a quite frequently observed failure on the part of client marketing team/agency creative folks miscommunication. What the agency probably got in the creative brief was an assignment to create a series of attention-grabbing videos with a "creative" catchphrase that would convey the "glance and go" message, which Microsoft people decided was all-important. This idea could only come from people who know the product well. Of course they didn't mean that you needn't use your phone anymore, what they meant was that you may now spend much less time with non-productive overhead stuff, and do things easier and faster and so on. The problem is that the message is being communicated to people who don't know anything about the OS, and therefore would have absolutely no clue how this "glance and go" will happen, or why it is even important. But "how" and "why" weren't in the brief. And the agency listened to their client and decided not to argue.
...the main problem with the "Really" and "Me" ads are that they are not "selling"
a product. This is the big difference between the Apple and Microsoft strategies.
Apple has the product and the sales outlets. So for them it is easy to advertise their products.... Microsoft on the other hand has only an WP7 operating system and no specific "Windows Phone". Microsoft can only advertise the nice things their WP7 operation system can do, but this is just a system and not a touchable object. It's like going in a shop and asking for a computer or a TV-Set....
This is why Microsoft needs to team up with the hardware makers and the carriers to advertise specific products which the consumer can go to a shop and ask for: "I want to see the Samsung/HTC/whatever Focus/HD7/whatever"
FTC said:
...the main problem with the "Really" and "Me" ads are that they are not "selling"
a product. This is the big difference between the Apple and Microsoft strategies.
Apple has the product and the sales outlets. So for them it is easy to advertise their products.... Microsoft on the other hand has only an WP7 operating system and no specific "Windows Phone". Microsoft can only advertise the nice things their WP7 operation system can do, but this is just a system and not a touchable object. It's like going in a shop and asking for a computer or a TV-Set....
This is why Microsoft needs to team up with the hardware makers and the carriers to advertise specific products which the consumer can go to a shop and ask for: "I want to see the Samsung/HTC/whatever Focus/HD7/whatever"
Click to expand...
Click to collapse
I wouldn't agree with that... Microsoft don't make PC's, just the OS that run them. But the Windows 7 ads worked because they were showing people what you could do with the OS (the "Windows 7 was my idea" ones). People thought that looked cool and knew what they wanted before going into the shops.
Same goes for Apple, most of their ads cover iOS and iOS apps, it's only with the iPhone 4 that they started insisting on things like Retina Display. Most of what they show is the OS, not the hardware. Microsoft needs to advertise the OS and actually show what it can do.
FTC said:
This is why Microsoft needs to team up with the hardware makers and the carriers to advertise specific products which the consumer can go to a shop and ask for: "I want to see the Samsung/HTC/whatever Focus/HD7/whatever"
Click to expand...
Click to collapse
Advertising an OS is still possible, but the current form is basically promoting a very unclear solution for a non-existing problem. This won't go anywhere.
FTC said:
... This is why Microsoft needs to team up with the hardware makers and the carriers to advertise specific products which the consumer can go to a shop and ask for: "I want to see the Samsung/HTC/whatever Focus/HD7/whatever"
Click to expand...
Click to collapse
Microsoft can't do "just" that. Ms loves to put long, wordy names on products. "Droid Does" was a brilliant campaign, like the product or not. Can't believe ms didn't learn from it. It displayed the os's capabilities, and gave the customer the easiest one word request that equalled sales: gimmie a droid !
Walking into a store and having a customer be expected to remember " gimmie a microsoft windows phone seven samsung focus - the newer version" isn't going to work. "Gimmie an iphone" proved this also.
Drop the marketspeak, drop the 20 syllable phone phonics, and drop the suits. Apple sold billions with kids dancing with their device in hand. Du huh ?
Androids sell because -everyone- recognizes the name and google. That, and there are 30 to choose from at the stores. Names like g1, g2, nexus, bionic, thunderbolt... no one cares who made it, or embellishments in wordy names.
Peew971 said:
Same goes for Apple, most of their ads cover iOS and iOS apps, it's only with the iPhone 4 that they started insisting on things like Retina Display. Most of what they show is the OS, not the hardware. Microsoft needs to advertise the OS and actually show what it can do.
Click to expand...
Click to collapse
...I don't know if in the UK you get your load of Apple TV-spots for the iPhone as we do in Germany: "If you don't have an iPhone, you don't have an iPhone..." It shows the actual phone and what you can do with it. This is what matters and this is "hard selling"... If Microsoft does something similar (as they are still doing), it shows nicely what you can do and how simple it is, but it is not backed up by some specific devices. With Apple, the consumer knows he has to ask for an iPhone, with WP7 he has to ask for a vague "Windows Phone" .... For Android, the makers advertise their specific models but are not talking about "Android Phone"... And this is the big difference which really matters...
You dismissed the part where I was talking about the "Windows 7 was my idea" ads. These were very effective without mentioning any specific computer or manufacturer. All they did was showcasing the OS and it worked!
Some examples:
vangrieg said:
It's actually a quite frequently observed failure on the part of client marketing team/agency creative folks miscommunication. What the agency probably got in the creative brief was an assignment to create a series of attention-grabbing videos with a "creative" catchphrase that would convey the "glance and go" message, which Microsoft people decided was all-important. This idea could only come from people who know the product well. Of course they didn't mean that you needn't use your phone anymore, what they meant was that you may now spend much less time with non-productive overhead stuff, and do things easier and faster and so on. The problem is that the message is being communicated to people who don't know anything about the OS, and therefore would have absolutely no clue how this "glance and go" will happen, or why it is even important. But "how" and "why" weren't in the brief. And the agency listened to their client and decided not to argue.
Click to expand...
Click to collapse
I know exactly what they meant. I don't any explanation.
The fact and the matter is that it flew over people's head and that message was so vague that it was basically ignorable.
Also, the ads were not attention grabbing at all.
This is great Advertising, IMO. It totally grabs your attention and gets the point across. It gets right to the point, and it doesn't feel like it drags on forever. It's hillarious, too.
See here:
The Microsoft Ads were nothing like that.
Peew971 said:
You dismissed the part where I was talking about the "Windows 7 was my idea" ads. These were very effective without mentioning any specific computer or manufacturer. All they did was showcasing the OS and it worked!
Click to expand...
Click to collapse
I got your point and you're wasting your time even bothering with responding to that other person. It was obvious.
WP7 is similar to iOS in that hte launch devices all used extremely similar hardware configurations. Microsoft could have marketed it like an iPhone and every ad would have been legit.
The crap about "Microsoft is marketing an OS, Apple is Marketing a phone" doesn't fly. WP7 is not Android. Microsoft dictated the launch device specs so tightly that they were all basically the same thing. The user experience on literally all those phones were pretty stock and unmodified.

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